Loan Promotions

SMART Campaigns for Smarter Lending

Promote your lending products to the right audience with digital journeys that combine smart segmentation and personalised content. Drive higher conversion rates by targeting customers based on eligibility and interest - all while keeping costs low through automation.

Reduce your Cost to Serve

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Key Outcomes & Benefits:

  • Drive more loan applications by targeting customers who meet key eligibility criteria with relevant, personalised offers.
  • Increase engagement and response rates through timely digital campaigns tailored to customer interests and behaviours.
  • Reduce marketing costs by replacing manual outreach with automated, always-on journeys that run in the background.

Key Features:

  • Smart segmentation to identify and target customers based on loan eligibility, credit profile, or previous interactions.
  • Pre-built, no-code templates for emails and webforms that make it easy to promote loan offers across multiple channels.
  • Automated follow-up journeys to re-engage customers who clicked but didn’t complete their application.

Loan Promotions

SMART Campaigns for Smarter Lending

Promote your lending products to the right audience with digital journeys that combine smart segmentation and personalised content. Drive higher conversion rates by targeting customers based on eligibility and interest - all while keeping costs low through automation.

Useful Links

Clicks the links below for further valuable resources and information.

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Loan Book Growth Case Study

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Key Outcomes & Benefits:

  • Drive more loan applications by targeting customers who meet key eligibility criteria with relevant, personalised offers.
  • Increase engagement and response rates through timely digital campaigns tailored to customer interests and behaviours.
  • Reduce marketing costs by replacing manual outreach with automated, always-on journeys that run in the background.

Key Features:

  • Smart segmentation to identify and target customers based on loan eligibility, credit profile, or previous interactions.
  • Pre-built, no-code templates for emails and webforms that make it easy to promote loan offers across multiple channels.
  • Automated follow-up journeys to re-engage customers who clicked but didn’t complete their application.

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